I've been doing a lot of thinking on mobile marketing lately and it's sparked me to re-publish my mobile marketing 101 series from earlier this year. If you're thinking about mobile, this is a nice entry point.
I'm going to be expanding on this series with a focus on social media and new marketing in the next couple of weeks, so it's a great time to refresh on the basics. In the meantime, if you have any questions or topics you would like to see covered, let me know via email or in the comments.
- Mobile marketing acceptance
- Mobile marketing 101: Yes means no (until you say it twice)
- Mobile marketing 101: The push
- Mobile Marketing 101: Ad formats
- Mobile Marketing 101: Know thy audience
- Mobile marketing 101: Geographic smart-targeting
- Mobile marketing 101: Geographic targeting, bluespamming
- I was bluespammed
[Related Link] MMA Global: mobile marketing's governing body