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UPS whiteboard ad campaign

enoI keep seeing these UPS whiteboard ads on TV showing how UPS saves you time, hassle, etc. They seem to be geared toward small business and are interestingly shot. The site combines the same actor in video with the same music (oddly enough by the Postal Service). It's pretty big on the bandwidth side and took me a while to use it even on a fast cable connection.

The site combines information on products and services, a way to create your own whiteboard and links to the TV spots. The site does a good job of showing the breadth of what UPS can offer from corporate shipping all the way down to the occasional shipper.

It's a neat idea, executed well and should be interesting to watch what comes of it. Oddly enough the music in the commercial is by the Postal Service.


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