Marketing power
Truth in advertising parody

Macworld suspense building

What oh what will Steve Jobs announce tomorrow? Possibly one of the best strategies for building enough industry buzz to propel devices into the marketing stratosphere is the Jobs keynote. Everybody weighs in, everybody speculates but nobody knows anything until Steve says it himself.

Rumors include the long awaited video iPod, the iPhone, new iWork with spreadsheet, iTV, another very cryptically leaked mobile computer and everything in between. We'll all learn tomorrow at noon. I hope the stream actually works this year. If not I'll tune into the Engadget blog-cast.


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